The television program remains a selling point for newspapers. Moreover, the people programs, much of the printing press thrives on television. Today in France (national newspaper group Amaury de-regionalised version Paris, France paid circulation, 170 000 copies) has launched its television guide to be published every Saturday, inserted in the newspaper. Presented as a "freebie", it gives the program the week beginning next Sunday: 4 pages people , 3 pages of games, 2 pages of advertising (including 1 for a TV channel).
observe that the analysis makes the writing in the offer by "popular" television, as its objective the presentation of programs:
- page synopsis of primetime programs of the week (p. 20): 6 channels historic ((TF1, F2 , F3, C +, ARTE / F5, M6)
- Daily:
- Frontlines, 8 channels: 7 channels "historical" more TMC
- second line, 7 channels TNT: Direct8, Direct Star, W9 , NT1, F4, NRJ, Gulli
- In tiny box, 2 chain of type info, iTV, BFM and parliamentary channels
- In Box, 14 channel cable and satellite ...
- The rest (including foreign language channels, LCI and France Ô) is rejected in outer darkness, engaged in the hell of zapping and electronic program guide.
Everything is said by this classification, including hearings. TV Guide for médiaplanners? .
..
..
0 comments:
Post a Comment